How To Get Your Jewellery Into Stores

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Sell Handmade Jewellery: Selling to Retailers Selling jewellery for your own business is one thing, but selling jewellery to retailers and stores is a whole new process. Ideally, you would like to sell your jewellery to stores to boost your publicity and gain profit – but how do you do this? Selling products to retailers can be handled professionally, and with great success – … [Read more...]

How To Build A Jewellery Brand

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Starting your own brand as a jewellery maker is an exciting time – finally, your chance has come to show the world your artwork and establish yourself in the industry. But first, it is important to know how to build a jewellery brand, and how to develop brand identity. There are a variety of different attributes to consider when deciding how to build your business brand, which … [Read more...]

How To Display Jewellery At A Craft Fair to Boost Sales

how-to-display-jewellery-at-a-craft-fair-to-boost-sales

Gone are the days when simply setting up your table and placing your designs on top of them guaranteed a steady stream of sales at a craft fair. To really make a mark at an established event, it’s vital to come up with some fresh craft fair display ideas that will set you apart from the hundreds of other jewellers in attendance. Take a look at our guide on how to display your … [Read more...]

Do I Need Insurance For My Jewellery Business?

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As a jewellery maker moving into the world of running a jewellery business, it pays to know the ins and outs of the legal requirements and obligations that come along with setting up a business. A key part of ensuring the safety of your assets, and your business, is to organise insurance for your jewellery business. There are a range of different options to consider when … [Read more...]

7 Steps to Setting Up An Online Jewellery Business

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Setting up an online jewellery business is undoubtedly an exciting prospect, but one that comes with questions like ‘where do I start?’ and ‘do I have enough know-how to make this work?’ These questions are completely reasonable – every jewellery business owner has them at first.  But while you may have questions about how to start a jewellery business online, there are some … [Read more...]

How to Custom Package your Jewellery

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How to use custom jewellery packaging to sell your pieces Bespoke jewellery packaging is the first and lasting memory that your customer will have once they receive their purchase from your online store. Unique jewellery packaging ideas can go a long way when it comes to ensuring that your customer returns when your new collection arrives. A carefully wrapped package will … [Read more...]

How To Photograph Jewellery For Sale

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Photographing jewellery is a large part of any jewellery business’s marketing tool, helping designers to showcase their latest pieces accurately and in detail. However, for those who are primarily jewellers – not photographers – this can be a difficult part of your business to master. That’s why we’ve put together this guide on how to photograph jewellery for sale – to help you … [Read more...]

Successfully Sell Your Jewellery Online with Social Media

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Successfully sell your jewellery online with social media Wondering how can I sell my jewellery online? When you’re starting out as a small jewellery business it can be difficult to engage with customers online – but more and more small businesses are now harnessing the extensive reach that social media can bring. By setting up and carefully managing a range of social media … [Read more...]

Top 7 tips for starting a jewellery business on Etsy

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7 top tips for starting a jewellery business on Etsy You’ve dedicated time and effort perfecting your jewellery craft and are now in a position to start selling your hand-crafted jewellery pieces online. One of the online channels where you can easily start selling your products is Etsy. Here you’ll find a global online marketplace of like-minded craftspeople who are selling … [Read more...]

Expert Advice on How to Price Your Jewellery

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How To Price Handmade Jewellery Pieces Competitively Pricing handmade jewellery often means walking a fine line, balancing the need to compete without devaluing your efforts and the time it takes to put together your designs. Profitability is the end goal, so making a realistic assessment of the cost of each and every piece, together with your overheads, is … [Read more...]