Business Advice
-
Business Advice
How To Sell Jewellery On Etsy
Read PostHave your Etsy sales taken a sudden dive? Are you tired of coasting along at a “normal” purchase rate and want to supercharge your jewellery sales quickly and efficiently? We understand how difficult it can be to get your products noticed. You may invest lots of your free time crafting handmade jewellery that you’re proud […]
-
Business Advice
How To Create A Cohesive Jewellery Collection
Read PostThere’s so much more to creating a cohesive jewellery collection than producing 15 different designs and stamping your own logo on each one, ready for sale. Producing a signature collection that is as distinctive as it is interconnected, is a difficult process to get right, especially if you’re in the midst of moving away from […]
-
Business Advice
How To Start A Jewellery Business
Read PostEvery jewellery making business starts somewhere – from the aged, splintered bench in the garden shed or confines of the box room, to the makeshift workshop in the garage featuring the old kitchen table and mismatched chairs. All homemade jewellery making business start off small, and some can develop into the large franchises you see […]
-
Business Advice
Top Tips For Marketing Your Jewellery Business
Read PostRunning a jewellery business takes a great deal of organisation, time management and strategy. You may think you have your marketing strategy sorted, but it’s important to remember to align your marketing campaigns with the retail calendar, incorporating important dates and events throughout the year. Find out the key dates to look out for, alongside […]
-
Business Advice
Selling To Retailers: 5 Things They Want
Read PostResearching where to sell jewellery and thinking of pitching products to retailers can be daunting. Whether you’re dabbling with a small shop on Etsy or you have your own successful space online, with the right tactics, and a little determination, you’ll be able to sell your jewellery to retailers (as long as you’re ready for […]
-
Business Advice
How To Find Instagram Influencers For Your Jewellery Brand
Read PostSelling items on Instagram takes time and a little dedication, especially when you’re in the process of building a jewellery brand online. If your online presence is growing and you want to take your social media presence to the next level, Instagram influencer marketing may be just the ticket. Discover how to get your Instagram […]
-
Business Advice
How To Create A Jewellery Business Marketing Plan
Read PostCreating a jewellery marketing plan is vital for any small jewellery business. Whether you’ve been established for 10 years, or you’re just starting out, a clear marketing strategy can help you to understand your customers and your competitors, and to plan promotional activities that will target precisely the people you want to sell to. Not […]
-
Business Advice
How To Sell Jewellery On Instagram
Read PostIn this modern world of social media and digital marketing, there are few better sites to sell your jewellery on than Instagram. As a visual gallery for your products, brand and personality, Instagram is the perfect platform to use to sell your products. Learn how to market on Instagram to benefit your business from our […]
-
Business Advice
Do I Need Insurance For My Jewellery Business?
Read PostAs a jewellery maker moving into the world of running a jewellery business, it pays to know the ins and outs of the legal requirements and obligations that come along with setting up a business. A key part of ensuring the safety of your assets, and your business, is to organise insurance for your jewellery […]
-
Business Advice
How To Start A Jewellery Business Online
Read PostSetting up an online jewellery business is undoubtedly an exciting prospect, but one that comes with a lot of questions like ‘where do I start?’ and ‘do I have enough know-how to make this work?’.These questions are completely reasonable – every online jewellery business owner has them at first because setting up a business online is no mean […]
-
Business Advice
How To Sell Jewellery On Social Media
Read PostSuccessfully sell your jewellery online with social media Wondering how can I sell my jewellery online? When you’re starting out as a small jewellery business it can be difficult to engage with customers online – but more and more small businesses are now harnessing the extensive reach that social media can bring. By setting up […]
-
Business Advice
How To Price Your Jewellery
Read PostHow To Price Handmade Jewellery Pieces Competitively Pricing handmade jewellery often means walking a fine line, balancing the need to compete without devaluing your efforts and the time it takes to put together your designs. Profitability is the end goal, so making a realistic assessment of the cost of each and every piece, together with […]