Hazelnut gold is a precious metal alloy developed to offer a warm, natural tone that sits between classic yellow gold and softer, muted shades. Its name reflects its appearance, a warm, natural gold tone that is softer and more muted than traditional yellow gold.
Like all 18 ct gold, hazelnut gold contains 75% pure gold, with the remaining 25% made up of gold, silver, palladium and base metal. These additional metals are essential for enhancing strength, wearability and colour, making the alloy suitable for wedding rings intended to be worn every day.
What Is Hazelnut Gold?
Created with a carefully balanced alloy composition, Hazelnut Gold introduces a warm, distinctive colour to wedding rings. Alongside traditional yellow, white and red gold, hazelnut gold offers a distinctive alternative, one that combines warmth, balance and suitability for everyday wear.
Why New Gold Alloys Exist
Pure gold is naturally soft, which makes it unsuitable for jewellery that needs to withstand daily wear. That’s why gold is always mixed with other metals to form alloys. These alloys determine not only the strength of the ring, but also its colour and long-term performance.
Hazelnut gold has been developed with modern wedding rings in mind, balancing:
- A distinctive, contemporary colour
- Durability suitable for daily wear
- Consistency and quality in manufacture
This makes it a great alternative to more familiar gold options, particularly for customers who want something different without moving away from precious metal.
How Hazelnut Gold Compares Visually
While yellow gold is known for its traditional richness and red gold for its pink tones, hazelnut gold offers a softer, warmer appearance. Its colour is less reflective than yellow gold and more neutral than red gold, giving it a subtle depth that works well across a wide range of ring styles.
This balance makes hazelnut gold especially well suited to wedding rings, where timeless appeal and long-term wear are key considerations.
Is Hazelnut Gold Still “Real” Gold?
Yes. Hazelnut gold is a genuine gold alloy and meets the same standards as other gold jewellery. It can be produced in recognised carat weights, hallmarked accordingly, and assessed for quality and purity in line with UK regulations.
Choosing hazelnut gold does not mean compromising on authenticity — it simply offers a different aesthetic and performance profile compared to traditional gold colours.
Why Consider Hazelnut Gold for a Wedding Ring?
Hazelnut gold has been introduced for customers who:
- Prefer warm, natural tones over high-shine finishes
- Want a wedding ring that feels contemporary but not trend-led
- Are looking for a gold option that balances appearance with everyday practicality
As wedding rings are worn continuously, alloy choice plays an important role in how the ring looks and performs over time. Hazelnut gold has been developed with this in mind.
Harvey Wedgbury