View Full Version : help required - Swarovski Beads

25-09-2009, 11:46 AM
Hi all,
Was hoping you guys might be able to provide us with a bit of advice regarding our current range of Swarovski beads (http://www.cooksongold.com/Swarovski-Crystal-Beads/). So far we've had mixed success, starting slowly and then experiencing positive sales following an onsite and e-mail promotion last week (25% OFF). I'm of the belief that our range is a little narrow...?

I was hoping to pick your minds and request a little feedback if you don't mind. What new styles, colours, shapes, componentry etc would you suggest we stock?

Any advice would be greatly appreciated :~:

25-09-2009, 12:05 PM
I find that crosses are B]very [/B]popular and you might want to do them in a range of colours. Bulk order discounts is something that most suppliers offer for Swarovskis. Hope that helps. :)

Solunar Silver Studio
25-09-2009, 05:45 PM
I've been away most of today and have just been trawling through the old posts to catch up. How come no-one has done anything to help poor old Adam??? He does lots for us - so come on people...I want 30 suggestions on this thread before midnight!!:-D

My suggestions...

I think your prices are a bit on the high side... (although not bad if you kept the discount going!!) I was talking to a friend the other day and we were going to go halves on bulk packs from Jilly Beads. Their range is a bit limited but the options are good...i.e. different quantities...mixed (themed) colours.. and their prices for bulk buys are very attractive!!

I like the mixed (themed) colours idea as it gives you a range of options without having to buy packs of loads of different colours and potentially ending up with lots of redundant ones...and a lot of people are afraid of their abilities to mix colours successfully - so having it done already is a bonus.

Swaros are used a lot in bridal jewellery - along with the pearls. Perhaps larger quantities of crystal AB xilions and pearls would go down well with tiara makers

I don't use a lot of swaros but when I do I tend to go for things that could dangle as charms...butterflies, flowers , hearts, dice... and 10mm (ish) sizes. The bicones/xilions I know are used a lot for spacer beads...and quite a few people 'bung up' the ends of lampies (technical terms!!:cool::-D) with them... How about mixed shapes 'bracelet charms' packs.... or mixed shapes with pairs of each shape so earrings are easily made up...

There is a lot of competition out there so you need to offer something a bit different to reel them in!!

I have used baroques before...and can see possibilities with the new rings and squares...but the bank balance won't allow them yet!! I think the more specialist items would appeal to the 'hard core' swarovski user - but they would probably already have their suppliers and unless your prices were very attractive I can't see you selling a lot of those...

Right - that's me done.... Over to the rest of the crew!!

The Dragon
25-09-2009, 05:50 PM
Teardrops or oval beads would be a good allrounder but I'm not sure what the colour availability is here in the UK, I bought my last lot from the States. The smaller pendant drops such as baroque could work well as they can double up as earrings. Buttons are always a good bet, great for bracelets.

My issue in the UK has always been variety of colours for the styles on sale.

Hope this helps.:Y:

25-09-2009, 05:54 PM
i use swarovskis quite a lot and would love teardrops and cubes added.

25-09-2009, 06:02 PM
Well, I didn't say anything as I rarely use them now but here's my two penn'orth.

There's quite a good colour range but for serious Swaro buyers I think you need to extend the range of shapes and sizes. I personally prefer rondelles to round or bicone and am partial to the occasional big focal bead.
I doubt anyone would come to Cooksons just to buy Swaros. But maybe that's not the customer you're going for?

I agree that bulk order discounts can be popular.
Before the exchange rate plummeted, I know a few people who would bulk buy from the US because even with the postage and taxes it worked out cheaper.

25-09-2009, 06:53 PM
I'll put my tuppence in then, I did put it in my draft, but deleted it in case it offended Cookies. Their Swaros are about 3 times the price of my supplier, that's why I don't buy my swaros from them, but I'd like to as I hate having lots of different suppliers! A good colour and size range would be useful, say 4mm bicones with 6mm bicones in matching colours, as that's what I buy when I'm buying. Cubes are always hideously expensive elsewhere, but if they offered those at a good price that would definitely draw more people in!

Hope that helps....

25-09-2009, 08:22 PM
I'm not a fan of the bicones, if I used Swarovski, which is rare, I would go for rounds, rondelles and other more interesting shapes. Also a good range of colours outside of the 'mainstream' would please me. And obviously, price, I have seen them much chepaer else where.

25-09-2009, 09:53 PM
I use alot but my suppliers do a) 3mm bicones and rondelles, b) are much cheaper c) do mixed colour bags- either completely assorted or within a colour range. for my style of work I find that great and am happy to buy by the gross (not many people sell them like that, as obviously not supplied like that) but for accents etc is great rather than trying to have loads in stock of all the colours!!)

25-09-2009, 11:33 PM
lol cant get on the site:-"

Solunar Silver Studio
27-09-2009, 10:18 AM
Goodness it's slow here this morning... And they seem to have removed yesterdays posts at a most unfortunate time so, I'm reviving this one...

Has everyone on line done their bit to help Adam (Cooksons) get some feedback on Swarovski crystals...? If not - have a quick look at his post at the beginning of this thread and then add on your thoughts!!

The Dragon
27-09-2009, 11:47 AM
Ok a bit of an update on my earlier post.

I've had a look at the American site I used to use and picked out a few things that would be of intrest if you could get hold of them. All of these items come in a reasonable colour range and are popular:

Pearls - I love these and would use them a lot.
Cosmic Rings and Ovals - they are great linking pieces
Twists - another good all rounder

The following I haven't used but look interesting so may be worth considering:

Bead Caps
Some of the Sew-On Components

I really do like the idea of buying the bulk of my components from one supplier, if you can compete on price, you're not there yet but hopefully if you are buying in a larger range you will get better discounts which you can pass on.

When you get bored with discussing SW stock can you pencil in a slot to think about supplying a Semi Precious range - please. :cool:

Solunar Silver Studio
27-09-2009, 01:10 PM
When you get bored with discussing SW stock can you pencil in a slot to think about supplying a Semi Precious range - please. :cool:

:":Oh yeah!! I agree with you on that one!:":

27-09-2009, 01:15 PM
Briolites i want and need briolites:-"

Di Sandland
27-09-2009, 03:18 PM
:":Oh yeah!! I agree with you on that one!:":

Another :":from me for this one.

27-09-2009, 03:52 PM
And another :": from me too.

While you're at it, could you also add gold filled wire to the list, plus sterling gimp... You'd have us all lined up with our baskets filling up by the minute!

very quiet isn't it!

28-09-2009, 07:54 AM
Hi, the swarovski's that I use are all rounds - I don't like the bicone for some reason, not sure why but there you go. I have a habit of buying in small amounts, but really like to handle the beads to get inspiration so I'm not sure I'd buy from Cookies unless I was replacing a known colour/size combination.

It's possible I'll change my mind if Cookies widen their range of colours/shapes etc 'cos I've never looked at rondels etc.

07-10-2009, 11:14 PM
I don't really use Swarovski these days, but I have a commission where I needed a selection of Vintage Rose and Fuchsia in 8 and 6mm rounds and 4mm bicones. I looked for them at Cooksons and would have been happy to buy them from you but you didn't have all the different types I needed, plus they were available in more appropriate quantities from the supplier I did use, and cost me a lot less.

08-10-2009, 07:56 AM
Hello, I looked at the prices of my normal supplier and found that they had increased their prices and your prices are now cheaper than theirs -they weren't before.

When I buy crystals I like to buy a few of each colour/size, i very rarely buy a huge stock of any one particular bead, so I look for suppliers who are happy to count out the beads, I don't like to buy big packs as then the beads don't get used up that quickly. I have bought colour/bead mixes before, but again i find that i don't use up all of the beads. I prefer to choose my own.

I do tend to shop around a bit each time as often no one site has every bead I am looking for. when i make an order I normally try to get everything from the same place if poss.

I do use a lot of 3mm bicones which i notice you don't stock.

When I'm next putting an order together (which will be quite soon I suspect as I want to start making for Christmas), I'll do a bit of shopping around and I'll report back my findings!

28-05-2011, 09:36 AM
I was wondering if the crystallized Swarovski elements (sold at Michael's and Joann's and other craft stores) are considered Swarovski crystal beads and whether or not they are in fact different?

I mostly hear crystallized elements so I am not sure if they are real crystal beads or just have a little bit of crystal in them. Thanks! Also, if there are any websites you can lead me to, then that will be great. Thanks!

02-12-2011, 08:45 AM
I buy the cubes and struggle for suppliers who stock all the colours and sizes. I get some from the states and some from Scattercrystals and some from Beads and Crystals, it is possible to order in the factory packs but at over 100 per pack it isn't cost effective to get lots of colours, as an idea if lots of people got together and bought one pack each we could all swap to obtain the full range, but that is utopian and the logistics would be a nightmare. I do find Cooksons Swarovskis are quite expensive when compared to other bulk buyers, I always do the calculations on an all in per bead basis and cookies are almost double.