How To Grow Your Jewellery Business

How to Grow Your Jewellery Business

Getting to the stage where you want to take your business to the next level? In this blog, we’ll talk you through how to grow your jewellery business - fast. There are a number of different ways you can scale your jewellery business, such as: enhancing online experience, hiring the correct amount of people, managing expectations, being efficient and more. Keep reading to find … [Read more...]

How To Start A Jewellery Making Business

Cards, pens and paper laid out on a table

Every jewellery business owner starts somewhere – from the aged, splintered bench in the garden shed or confines of the box room, to the makeshift workshop in the garage featuring the old kitchen table and mismatched chairs. And as your reputation grows and demand for your creations increases, it may be worth considering starting a fully-fledged, registered business. This … [Read more...]

How To Create A Jewellery Marketing Plan For Your Jewellery Business

how-to-create-a-marketing-plan-for-your-jewellery-business

Creating a jewellery marketing plan is vital for any small jewellery business. Whether you’ve been established for 10 years, or you’re just starting out, a clear marketing strategy can help you to understand your customers and your competitors, and to plan promotional activities that will target precisely the people you want to sell to. Not only that, by learning some key … [Read more...]

How To Build A Jewellery Brand

building-a-brand

Starting your own brand as a jewellery maker is an exciting time – finally, your chance has come to show the world your artwork and establish yourself in the industry. But first, it is important to know how to build a jewellery brand, and how to develop brand identity. There are a variety of different attributes to consider when deciding how to build your business brand, which … [Read more...]

7 Steps to Setting Up An Online Jewellery Business

setting-up-an-online-jewellery-business

Setting up an online jewellery business is undoubtedly an exciting prospect, but one that comes with questions like ‘where do I start?’ and ‘do I have enough know-how to make this work?’ These questions are completely reasonable – every jewellery business owner has them at first.  But while you may have questions about how to start a jewellery business online, there are some … [Read more...]

How to Custom Package your Jewellery

how-to-custom-package-your-jewellery-designs

How to use custom jewellery packaging to sell your pieces Bespoke jewellery packaging is the first and lasting memory that your customer will have once they receive their purchase from your online store. Unique jewellery packaging ideas can go a long way when it comes to ensuring that your customer returns when your new collection arrives. A carefully wrapped package will … [Read more...]

How To Photograph Jewellery For Sale

how-to-photograph-your-jewellery-for-sale

Photographing jewellery is a large part of any jewellery business’s marketing tool, helping designers to showcase their latest pieces accurately and in detail. However, for those who are primarily jewellers – not photographers – this can be a difficult part of your business to master. That’s why we’ve put together this guide on how to photograph jewellery for sale – to help you … [Read more...]

Successfully Sell Your Jewellery Online with Social Media

succesfully-sell-your-jewellery-online-with-social-media

Successfully sell your jewellery online with social media Wondering how can I sell my jewellery online? When you’re starting out as a small jewellery business it can be difficult to engage with customers online – but more and more small businesses are now harnessing the extensive reach that social media can bring. By setting up and carefully managing a range of social media … [Read more...]

Top 7 tips for starting a jewellery business on Etsy

top-tips-on-starting-a-jewellery-making-business

You’ve dedicated time and effort perfecting your jewellery craft and are now in a position to start selling your hand-crafted jewellery pieces online. One of the online channels where you can easily start selling your products is Etsy. Here you’ll find a global online marketplace of like-minded craftspeople who are selling their products online. Find out how to sell on Etsy and … [Read more...]

Expert Advice on How to Price Your Jewellery

expert-advice-on-how-to-price-your-jewellery

How To Price Handmade Jewellery Pieces Competitively Pricing handmade jewellery often means walking a fine line, balancing the need to compete without devaluing your efforts and the time it takes to put together your designs. Profitability is the end goal, so making a realistic assessment of the cost of each and every piece, together with your overheads, is … [Read more...]